Dreams Today, Create Tomorrow

Our founding dream was to create meaningful products of everyday utility. To make items using local factories, valuing honest quality, choosing to support local skills and economy. Sure we have other GOALS but first things first...

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The TdCH, How It Happened

Back in 2014, having learnt the 'Tour de France' was to arrive in London, I came upon the idea of riding three Transport for London Cycle Hire bicycles to Paris as a sort of 'cultural exchange'. My next thought was to call my friend James at Cycle-Love and see if he was up for it? Without thinking he said 'yes' and that was it the foundations of our micro-adventure was set in place.  Having learnt that for the first year, the Cycle Hire bicycles were to feature apart of the annual London Nocturne night race. I figured that if Cycle Hire bicycles where to compete, someone at TFL was prepared to think 'outside the box'. Upon calling the media office at TFL, a few days later I had...

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